The Forum > General Discussion > The 'real' Kevin Rudd is back
The 'real' Kevin Rudd is back
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"The Coalition's strategy was deceptively simple.
Tony Abbott focused on winning and he shaped every
tactic and bent all the Coalition's resources towards
that end. Where events, policies or colleagues intervened
in a way that might have threatened that victory Abbott
and his leadership team either side-stepped or co-opted
them.
The way the Coalition handled the potentially tricky issue of
policy costings is a good example. While the independent
media obsessed with the opacity of the Coalition's numbers
Abbott and his team stuck to the basics.
They knew that ordinary voters didn't really care about
costings. What they cared about is competence in government.
The key argument to win was precisely that of competence and
stability which Abbott and his team have relentlessly repeated
for years now. In that way they were able to delay their
final costings until 2 days before the election giving Labor
no ammunition to attack it."