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On television advertising : Comments
By Don Aitkin, published 2/10/2020Over the past few months I have become more and more aware of, interested even, in what passes for advertising on our commercial TV channels, and on the SBS as well.
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Choosi etc, really bugs me, It's not free, given they earn commissions that reflect the end price the mug consumer pays for the product or service.
My free to air entertainment is limited to the footy or Cricket where I can take the audio from commercial-free service and the video from the free to air. Plus the occassional ABC mini-series.
Then I fire up the DVD player.
When I want to purchase something? I get on line and check out the options. And usually succeed in saving 50-75%. And have the product delivered to the door. So most of the commercials are wasted on me, save, I'm able to compare and contrast prices and value for money.
I believe we need to be more circumspect with what we buy and how much we charge to the credit card, given the depression I see coming. And a visionless, divided, reactive government doing too little too late.
Just one glimmer of hope for me here and in the U.S.A. And that finally is, we have nuclear power now officially part of the available energy mix!
And the lifting by Donald trump of R+D into thorium and its children, one of which is the miracle cancer cure, bismuth 213.
Bismuth 213 could enable that nation that makes it as a virtually free byproduct of MSR thorium, nuclear power. A medical tourist industry that could be in annual millions and turbocharge regional and rural economies. Rural and regional airlines, hotel and motel chains.
Given the therapy can be done in hours in day clinics. And the patients then convalesce in hotels and motels as they await the usually, conclusive, all clear reports, or the need for (a) follow-up treatment(s). And where they'd be a captive Audience for the tourist industry, touting this or that once in a lifetime, Australian Info-docu/attraction that they could include in their itinerary.
Take care and stay safe.
Alan B.