The Forum > General Discussion > Helpful advice for Yellow Pages
Helpful advice for Yellow Pages
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<<Not necessarily. You would constantly be swapping backwards and forwards between the address in the yellow pages and a street directory(!).>>
That's why I found the online version attractive - it places little flags with numbers on a map, so I focus the map on my area and look at the closest flags.
Only now, Arjay is telling me that not every business is there, so I may have to go back to the printed version and sort the category by post-codes.
<<No URL, no email address, no description of what my business does.>>
Once I know your business-name and address, a quick search can find the URL (if you have one). An email is completely irrelevant - I'm not going to write that much, introducing myself, opening myself up to spams and then having to wait for replies.
I also have no reason to believe descriptions - I often found that advertisers don't provide what they seem to promise. The best way is to phone, and see whether I get to talk with a real person who is available and can understand exactly what I need. If I get passed to a switchboard instead and treated like a number, then I hang-up and look at the next entry.
<<To you. But not, as Arjay points out, to the restaurant - they pay, in order to be visible to you.>>
In the end, it is I who pays the bill - advertising costs are simply included in the menu. That's just one reason why advertisements are a turn-off: I rather pay for the food (in the case of a restaurant) and support a local family-business. If I find that rather than paying for a meal, some of my bill goes to shmoogle instead, feeding some American computer-geeks, I may not enjoy the meal that much!