I note the author of this piece, a Mr Mal Fletcher is described as a:-

'...media social futurist and commentator, key note speaker, author, business leadership consultant, and broadcaster, currently based in London. He holds joint Australian and British citizenship...'

That's all very nice for him indeed. However what actually does this gentleman do for a living ? His 'media social futurist' bit, kinda knocks me out I reckon ? His credentials and intelligence seem far superior to me I'm afraid ? Makes me wonder whether or not we're educating our kids in any of the highly necessary and useful trades, like carpentry, of fitting & turning or similar ?

"...Oh she's right mate, my young bloke is a fully qualified media social futurist and commentator..."
"...can't hammer a nail, but he's sure one hell of a media social futurist though..." !

God help us !

...“Necknomnia” (my inflection), is a media beat-up. I first discovered its’ presence on a FB diligently advertised by (appropriately) “Yahoo” Seven News: In it I discovered a grand posting of three alcoholics, all doing what alcoholics do best, drinking to excess!

...I replied to them all with Fatherly advice, but all my well-intentioned comment was deleted promptly. So I now know that as alcoholics are, advice is not something they petition for, since the reasoning apparatus has long-ago defaulted into froth and bubble!

...What we witness (simply), with the “Necknomanic” crowd, is a collection of alcoholic no-hopers beating themselves up on social media (eg; FB) for public amusement! Sympathy?…not from this little black duck!

That's what the Darwin awards are for.