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Miracles as marketing : Comments
By Rodney Crisp, published 19/10/2010Australia has now witnessed its first two miracles and it would seem appropriate to examine the phenomenon a little closer.
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Oz history is resplendent with statesmen, shysters, thespians, charlatans, and under-belly crims.
Since the inauguration of the First-fleeter's disembarkation at Sans Souci. Botany Bay, the scramble for notoriety and celebrity status has not abated one iota, in fact it has exacerbated tenfold.
From Governor Phillip, to the first week, of a public hanging for rape, lewd behavior and drunkenness All proponents made herculean / Olympian quests to become a first in the antediluvian Guinness Book of Records.Lawson, Wentworth, Macquarie etc strived their level best for Public acclaim and history book recognition. The fame / fortune aka celebrity status quo, was unofficially launched in Terra Australis from Day one: 18 Jan.1788.
Quixotically, " fortune " it seems, took a back seat momentarily. It was not until it became fashionable to do a ' robin hood ' and rob stage coaches when they went over the Blue Mountain Ranges, and ran out of puff. Evidently, the jejune practice didn't pay off as handsomely as some denuded micks expected, so they took up cattle rustling, and blamed it all on the Aboriginal Tribes, who lived along the Hawkesbury, where the modern Windsor / Tropicana is today. This led to full scale " shock-an-awe " skirmishes and reprisals, which owe it's genesis to Governor Phillips untimely intervention. The tribes took a G-awful thrashing. Musket-ball, power beats boomerangs and nulla-nulla's, hands down any Day !
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