But I wonder, has the story or the audience changed, or rather is it the marketing and business machinery that now comes with these 'blockbusters'? Is there really something that different about Twilight, or is that the publishing houses have fine tuned their market research and have worked out what the target audience with the largest disposable income really wants in a fantasy novel, not to mention branded g-strings? Too cynical? perhaps.

While the Vampire does represent the ultimate bad boy, there's definitely something going on with the link to the abstinence campaigns popular in the US these days... Why not have a nice platonic relationship with a local vampire?..Then maybe you can divert him away from his blood-sucking ways(good luck with that one)...If he loves you, then you can change him...